As a social media management tool, you can easily integrate and collaborate with sites like Hootsuite. It is one of the most well-known, and probably most widely used platforms, when integrating social media campaigns, email campaigns, and other methods of communication with customers, to help engage and grow a business.
Hootsuite is an online platform allowing businesses to control social campaigns from one space. Sites like Hootsuite allow you to set out a mass-email campaign, easily send out mass tweets to customers, and set up scheduled times for these messages to go out. Simply set it, and the content management portal is going to do the rest of the work for you.
Benefits of using sites like Hootsuite include:
Some of the drawbacks of using a site like Hootsuite include:
A Hootsuite package for businesses is going to run $8.99 per month. With this fee you can integrate social media, mass email campaigns, and keep track using analytical tools, of how such campaigns are performing for your business.
Sure, Hootsuite is the most well-known and used platform, but there are others out there. In addition to lower prices, additional benefits of using an alternative include:
Even though Hootsuite is the top used platform, it does not make it the only powerful tool you can use, if you wish to make your social media campaigns more aggressive. There are many great sites you can use for this intended purpose. So, for the business owner who is considering an alternative, below are a few of the top downloaded and used platforms, for business as well as personal use, when you want to integrate, collaborate, and want to make sure your social media messages and campaigns are on point for your end consumer audience.
A great site like Hootsuite is Sprout Social. As the name implies, it is a platform which is dedicated to bringing together your social media campaigns, in an effort to integrate how you do business with customers.
With Sprout Social, you do not have a free version available for personal use. The cost is going to run a business user anywhere from $99-249 per month. The usage, the number of users, the type of use, as well as analytical tools and the real-time features you choose for your package, are all going to have an impact on the price you will pay to use the platform.
What better way to integrate social media campaigns and mass email campaigns? With this customized platform which is an alternative to Hootsuite, you can do just that, and quickly and easily reach your audience.
This integration and automation tool doesn’t have a set monthly cost you are going to pay. So, you will have to call in to get a customized quote for your business. Users, frequency, social media campaigns, and other variables are going to be taken into consideration as you are getting your quote to use the platform.
One of the alternatives to Hootsuite is Buffer. It is developed from a CA startup company, and helps you integrate, works as a CRM tool, and allows you to create an intuitive dashboard of your marketing efforts.
In terms of the pricing, the cost ranges from free to $299 on a monthly basis. So, if you choose the top-tier program, you have more support, you get more user-features, and you have full access to the dashboard. This is typically for larger companies, or those who require additional services, rather than simply sending out automated messages to their customers on a regular basis each month.
This site is a great resource for automation and media campaigns. You can integrate with other tools, collaborate, and quickly and easily develop multiple campaigns, based upon your business needs.
Of course, there is a free version which is simple in nature, and does not offer all of the integrative features you are going to get with a paid for version of this platform. For the best results, business owners can opt to choose the paid for version of this program, which is going to run $17.99 per month. This gives full access to campaigns, media managers, and allows you to see how campaigns are working as they are going out.
Now, for the larger businesses who have capital to spend, this will replace all platforms you need. CRM, social media, analytics, shopping carts, and more. No matter what you need, this platform has it.
The cost will run $1,000 to nearly $12,000 per month. So, this is definitely geared towards the larger businesses, and those which have capital to spend, when deciding on software and platforms to integrate within their organization for daily business use.